Unveiling the TRUTH about January 2024 trending beauty products
In the ever-evolving world of beauty, staying on top of the latest trends is crucial. Although January 2024 is the month of innovative eyelash, facial cleansers and collagen products, it’s essential to separate the hype from the reality.
Join us on a journey to discover whether these trending TikTok beauty products truly live up to the expectations.
We REKKOmend:
- WOSADO Magnetic Eyelashes
- Heated Eyelash Curler
- Biore Makeup Melting Cleansing Oil
- JOYRUQO Amino Acid Facial Cleanser
- The Purest Co Collagen Glow Berries
- Medicube Collagen Niacinamide Jelly Cream
- BB Lab Goodnight Collagen
Eyelash Products
WOSADO Magnetic Eyelashes
WOSADO’s Soft Magnetic Eyelashes is a groundbreaking product that uses a unique magnetic design, allowing customers to effortlessly attach false eyelashes to both the upper and lower lashes in just a few seconds.
The process is significantly faster and more straightforward compared to glueing eyelashes or enduring a lash extension appointment, and can be reused with multiple lash designs.
However, is it as groundbreaking as it sounds? Let’s check the customer reviews!
The WOSADO Magnetic Eyelashes has received an impressive total of 324 5-star reviews, from a total of 385 reviews on Shopee.
One user gave a 5-star review and highlighted that it only took them 10 minutes to grasp how to use it, emphasising the product’s user-friendly nature.
A different user shared their experience, expressing initial difficulty in getting the lashes to stick. After several attempts, they discovered that brushing out shorter lashes beforehand can help make application easier. While wearing, the user acknowledged that the lashes were weighty and required a period of adjustment. Nonetheless, they gave the product 5 stars and commended the natural and flattering appearance of the lashes.
However, a user expressed frustrations that the lashes felt too heavy, and that pre-curling natural lashes is a requirement before use.
Overall, reviews highlight the challenge of getting the lashes to stick for users with short natural lashes, so it’s essential to curl your natural lashes before applying the product. Additionally, WOSADO provides video tutorials to help users who struggle with the application process.
Buy the WOSADO Magnetic Eyelashes on Shopee here.
Heated Eyelash Curler
If your eyelashes are short and tend to point downward, consider exploring the Heated Eyelash Curler. These heated eyelash curlers are perfect for creating a more defined lift and prolonging a curl, especially for those who struggle to maintain a curled appearance.
Working like a curling iron, the Heated Eyelash Curler applies heat to help better shape your lash hair for a longer-lasting hold. To turn it on, you press the button and the green light shows that it is on low heat and the blue light shows that it is on high heat. It is also suggested to let the product heat up in 10 to 30 seconds before curling the lashes.
Currently, it has 4.6 stars based on 100 customer reviews on TikTok Shop, with 81 of the reviews being 5-star ratings.
One user reviewed it at 5 stars, praising the product for its swift heating. In addition, even in low-heat mode, their lashes remained curled several hours after application.
However, a different user assigned a 3-star rating, expressing difficulty in putting their lashes through the narrow gap in the curler. The curler was also said to be too hot even in low heating mode, resulting in a burn on their eyelid. They also noted that the box was partially crushed during the delivery but the curler itself was thankfully not damaged.
After just 9 days of usage, this user noted that the curler had stopped working. They bemoaned its short lifespan and attributed it to the product’s low cost.
While reviews highlight the application difficulty of putting the lashes through the gap of the curler and concerns about excessive heat, it remains worthwhile to try, especially considering its highly affordable price of $2.
Buy the Heated Eyelash Curler on TikTok Shop here.
Facial Cleansers
Biore Makeup Melting Cleansing Oil
The Biore Makeup Melting Cleansing Oil prides itself on its auto-cleansing technology, which is said to melt stubborn and waterproof makeup without rubbing, while still being gentle to the skin.
Currently, it holds a rating of 4.2 out of 5 stars based on 563 reviews on Amazon, with 327 5-star ratings. However, It’s worth noting, however, that all the reviews are Japan.
The latest review, dated 5 Jan, provided a 3-star rating, due to the unpleasant smell of the cleanser. The user also mentioned that debris from using the product tends to get entangled in their eyelashes.
Another user gave it a 2-star rating and said that they normally avoid cleansing oils as they get into their eyes but they were able to use the product without getting it into their eyes as they could rinse off the cleanser immediately after application. However, the user noted the cleanser’s petroleum-like scent.
Initially assigning a 4-star rating, another user highlighted the efficient makeup removal capability of the product. With just three pumps, they could effortlessly remove their makeup by leaving the product on for a minute, avoiding the need for physically rubbing. However, there was still leftover mascara after use, and noted that their face felt tight after application. They also mentioned that after applying the product, their pimples were slightly red and previously healed pimples had slightly risen, probably due to their sensitive skin. In an update four days later, they noticed more pimples and that this product may be tough on sensitive skin.
In general, there are reservations regarding the product’s fragrance, and some users noted challenges in effectively removing mascara. While the reviews all suggest the product is good in lifting off makeup, concerns about its smell and effect on sensitive skin should be considered.
Get the Biore Makeup Melting Cleansing Oil on Amazon here.
JOYRUQO Amino Acid Facial Cleanser
The JOYRUQO Amino Acid Facial Cleanser first gained TikTok popularity in China after being recommended by a top Chinese beauty live streamer. This product has a multiple plant extract formula and is suitable for all skin types. It also boasts of a fragrance-free formula that makes your skin feel soft and supple, leaving no oily residue or dry sensation.
It currently has 4.7 stars on the JOYRUQO Official Flagship Store within TikTok Shop with a total of 46 reviews, with 40 of them being 5-star ratings.
One user noted that the product they bought from the store looks genuine compared to their other JOYRUQO purchases from other vendors, confirming the store’s authenticity and giving it a 5-star rating.
Another user gave it a 5-star rating and mentions that their oily skin condition improved and did not feel oily again after 2 hours.
However, another user assigned a 1-star rating, expressing scepticism about the product’s authenticity. The seller responded by clarifying that both new and old packaging are shipped randomly and reassured that the store is the official flagship for JOYRUQO.
In general, store reviews comment on the product’s authentic appearance and feel, praising the product for helping with their oily skin and without feeling to dry after use. Although it is important to note that some of the other reviews mention some delays in delivery.
Do note however, that there are many counterfeit products in the market. Conduct your own checks that the product is authentic by asking the merchant for documentation that they are an authorised distributor.
Buy the JOYRUQO Amino Acid Facial Cleanser on TikTok Shop here.
Collagen Products
The Purest Co Collagen Glow Berries
The Collagen Glow Berries are advertised to rejuvenate the skin from within, providing both moisturising and firming effects. Apart from the titular collagen, the product also contains ingredients such as Vitamin C, bilberry extract, and antioxidants, which combine to help improve skin in general.
Addressing the product’s many components, @caitofalltraits conducted an experiment where she compared the results of Collagen Glow Berries with other products containing higher concentrations of these ingredients.
Interestingly, she found that while the other products were effective, she personally felt that her skin showed better results with the Collagen Glow Berries. Moreover, she highlighted its cost-effectiveness compared to the combined cost of the other products.
The Collagen Glow Berries has 4.9 stars based on 121 reviews, with 110 5-star ratings in The Purest Co Official Website.
A 5-star review from Singapore noticed a brighter complexion, reduced pore size and stronger nails. Impressed with the results, the user expressed the intention to continue using the product.
A user from Malaysia gave a 5-star review recommending the product after using it for 3 months. They were sceptical during the first month due to not seeing the expected results in skin smoothness and brightness, but observed positive changes in other aspects. Notably, their hair became healthier, displaying the growth of baby hair, and experiencing a reduction in hair fall. By the end of the three-month period, they noticed a brighter complexion and firmer skin, accompanied by a reduction in wrinkles.
However, this 3-star review from Singapore mentioned that after one month of using the product, they have not seen any visible changes but acknowledged the positive aspects of the product like the taste and convenience. Despite not seeing immediate results, the user plans to continue trying the product for an additional two months.
Overall, users express satisfaction with the product, reporting notable improvements in their skin, hair, and nails.
Buy the Collagen Glow Berries from the The Purest Co Official Website here.
Medicube Collagen Niacinamide Jelly Cream
The Collagen Niacinamide Jelly Cream is from Medicube, a well-known Korean skincare brand. It is advertised as being suitable for all skin types and designed to deliver anti-aging benefits, enhancing facial contours, promoting firmness, along with achieving a brighter complexion and moisturised skin.
The Collagen Niacinamide Jelly Cream has 4.5 stars based on 55 reviews on the Singapore Medicube Website, with 43 reviews giving this product 5 stars.
One user gave a 4-star rating and said while they like the texture and feel of the jelly, its stickiness makes it impractical for overnight use, and it isn’t suitable as a base for makeup application.
A different user gave the product a 1-star rating and was disappointed that the product did not deliver the same effects or improvements as described. They also pointed out the stickiness of the product, even when application amount was significantly reduced.
In general, users have reported improvements in skin hydration and softness with the Collagen Niacinamide Jelly Cream. However, it’s important for users to be aware that the cream has slow absorption, and is therefore more suitable for use on days spent at home.
Buy the Collagen Niacinamide Jelly Cream from the Medicube website here.
BB Lab Goodnight Collagen
The BB Lab Goodnight Collagen is said to help users in achieving glowy skin and healthier hair and nails. On top of collagen, the product is enriched with hyaluronic acid, which helps fill the dermis layer of skin to keep it firm. It is recommended to take 1 packet a day either directly or mixed in water.
It has 4.4 star-rating based on 337 global reviews on Amazon, with 229 of the reviews rating it 5 stars.
One user from the United States gave it a 5-star rating and mentioned that it enhances their sleep quality, inducing deep sleep. The user recommended taking the product in the morning to avoid feeling groggy the next morning.
Another user in the US gave it 4 stars, advising new users to not be deterred by the initial taste. By their third dose, the taste became enjoyable, described as sweet and tangy. While they didn’t notice significant improvements in their skin or hair, the user did observe stronger nails. Additionally, they mentioned experiencing better sleep and waking up feeling less exhausted after using the product.
In general, reviews of the BB Lab Goodnight Collagen highlight mixed opinions about the taste of the product. However, a consistent positive aspect mentioned across reviews is its efficacy in promoting good sleep. On the other hand, there’s a limited number of reviews discussing whether the product has notable effects on skin, hair, and nails.
Try the BB Lab Goodnight Collagen on Amazon here.
January 2024: The Month of Innovative Beauty Products
As we step into January 2024, the beauty industry has introduced innovative products such as the WOSADO Magnetic Eyelashes, Heated Eyelash Curler, and an array of collagen options, including jelly creams, sachets, and powders.
However, whether these products are worth the hype can be seen through the reviews and it is important to look through the reviews carefully to make an informed decision about trying the products yourself. When purchasing beauty products, a general recommendation is to check the ingredient list to avoid potential allergies and conduct a patch test whenever possible.
Check out our November 2023 beauty product recommendations here!